Telstar 18 is official ball of the 2018 World Cup was named after the legendary Adidas Telstar of 1970 — the first black-and-white ball that made watching matches on black-and-white TV screens much more convenient.
In 2018, the football ball highlighted the technological development of the country hosting the championship. Non-standard pixel spots reflected the innovation of Russian technologies, and an NFC chip was added to the ball itself. When fans read the code from the ball with their smartphone, they were directed to a secret website with information about the Telstar 18.
FACTS ABOUT THIS BALL
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In the final, the teams of France and Croatia played a special version of the ball called Telstar Mechta.( Dream) its design features black pixels transitioning into a bright red color, which replaced the white from the original design. Russia hosted the World Cup for the first time in its history and immediately set a record: the FIFA council recognized this Сhampionship as the best in history, because it turned out to be the most profitable in the entire existence of the organization. The matches were held in 11 cities in both the European and Asian parts of the country.
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